Venture Studios
Demystified
Partnering with entrepreneurs and innovators to start and scale startup studios
We work with aspiring studio leaders, existing studios, VC firms, corporate innovation teams, and universities to help design, launch, and better operate venture studios. We operate as an extension of your team to deliver hands on support and expertise in a variety of areas.
Our Services
Fundraising & Formation
Custom financial and operational modeling
Financial return analysis & outputs for investor presentations
Pitch deck development & review
Venture studio educational materials for investors / partners
Studio structure support & intros to studio legal experts
Industry Research & Advising
Benchmark data on typical startup progression, valuations, and outcomes in your specific industry
Common studio practices for equity, legal structures, spin outs
Guidance on studio team composition & compensation standards
Custom research projects
Ideation & Talent Design
Ideation and validation process (idea sourcing, evaluation, investment criteria, and more)
EIR recruitment strategy and target profiles
Projections for studio runway, operational spend, and company creation capacity
Our experience includes work with groups across various sectors, including
Looking for something else?
We are happy to connect with you to talk through any other topics or questions you might have. We often develop custom solutions for our partners. Please submit the contact form at the bottom of the page, including some context about your project and what you are looking for support on.
About Us
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Mitchel Peterman
Mitchel Peterman is an MBA graduate from the Stanford Graduate School of Business and MPA graduate from the Harvard Kennedy School. Mitchel has served in leadership roles with multiple startups in both the criminal justice and digital health spaces, managing strategic operations, marketing and communications, and business development. Mitchel’s areas of expertise include innovation design, copywriting, marketing, and brand development.
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Shilpa Kannan
Shilpa Kannan is an MBA graduate from the Stanford Graduate School of Business. She is a senior product manager at Amazon, previously working in tech investing. Shilpa combines an investor’s mindset with operational acumen and an intimate knowledge of product development. Shilpa’s areas of expertise include financial modeling, fundraise strategy, and product design.
Check out our book: Venture Studios Demystified
Venture Studios Demystified summarizes key insights from interviews with over 20+ studio leaders internationally, including well known studios like Expa, FJ Labs, High Alpha, and Pioneer Square Labs, to better understand the history of venture studios and explain their strategies. Our book explores the structural, operational, and financial factors that impact studio performance. Venture Studios Demystified is a starting point to answer your questions about this rapidly changing industry. Available in English worldwide on Amazon and translated to Japanese.
All of our financial analysis and conclusions in Venture Studios Demystified are informed by our custom financial model. This model is free to download below and can be adjusted to fit your custom studio needs.
Interested in having us speak at your event or co-authoring additional content?
We’re always open to co-authoring and speaking opportunities. Reach out via the form below with details on the project or event.
Contact Us
Interested in learning more about our services or just looking to connect? Send us a note and we’ll get back to you to continue the conversation.